Furl England: Ranking Designer Sofa Beds Across 30 Positions
Client Challenge
Furl needed durable top rankings for designer furniture categories and faster category pages that converted impression share into clicks.
Our Solution
Across nine months we stabilized category rankings, expanded keyword coverage for designer sofa beds, and optimized seven core category pages for speed and conversion.
Results
- Rankings stabilized at the top for designer furniture
- 44% increase in clicks, reaching ~7K
- 831K impressions across multiple locations